E sales customers tell you: how to win the digital interconnection era is king

发布时间:2016-03-10 丨 阅读次数:1687

All said that the development of science and technology has changed people's life and consumption habits, looking ahead, all the industry has been the internet.
The original business model is the first factory production, and then put the product into the shop sales, and new products are produced, and then use a variety of promotional programs to attract the attention of users to understand.
Traditional Internet has expanded the sales trade network, a direct impact on the original traditional shops channels, how to change the production of enterprises in accordance with the habits of consumers to do the corresponding adjustments?
At the same time, the sale of furniture products and other products are different, the need to provide customers with more sense of experience. Traditional Internet can not solve the problem, so the Internet of furniture products is relatively backward, but with the progress of science and technology, now this problem has also been solved, because digital Internet era has arrived!
In the digital era of Internet, product sales display can already do data, scenes and images of; with the most advanced international VR (virtual reality) technology, products will be real home scenes with the specific effective combined with presentation, and with the help of virtual reality wearable devices, enter the product usage scenarios with a user, user is presented with the most direct 1:1 visualizations.
Let Xiaobian with a few simple picture to tell you, digital Internet era real "win pin is king" is how to win the market, let oneself easily outstripped the opponent...

  

If you want to make your brand a "people", please follow the small series to understand one one "set VR and 3D dynamic display technology in the digital experience exhibition system" - E sales.
First of all, Xiao Bian want to share with you, in the traditional business era and the Internet era, the furniture sales have what kind of advantage and disadvantage?

The advantages and disadvantages of commercial era
The traditional commercial exhibition
Experience a sense of reality
Customer service service to ensure the display area of Co.
Unable to display all the goods
Sales, user Limited
(mobile Internet) selling a wide range, covering many users
The display of goods is not limited
Fast spreading picture display is thin, test the user's imagination
Easily copy copycat
Customer service service is uneven
Summary: the Internet age, a word often mentioned is O2O, but the Internet is not really open up the online and offline Home Furnishing industry circulation, integration of advantages and disadvantages of each. So Home Furnishing industry has not tasted the sweetness of the Internet revolution.
As a product of the era of digital interconnection, E sales off what is the unparalleled advantage?
1, product display three-dimensional, dynamic
If we say that the era of network product sales too planar change, then combined with the most fire VR e pin guest, can bring you to a stereo era, your products will be using mobile devices or wearable devices and products of three-dimensional dynamic display, let your product doesn't show the warehouse space and constraints, more convenient to display all the patterns and all colors.
2, the scene type + Internet
Network picture era, we surf the purchase of furniture, if you owe the disadvantages of imagination, is likely to lead to a spiralling out of control results. Believe that this is also the main reason for the user on the network of large furniture goods prohibitive, E sales customers can be a good solution to this problem. E sales off to VR technology, mainly product reduction of real usage scenarios, and with the help of wearable devices, users can place oneself in the virtual reality scene, instant match to see the effect, make the visual effect of the product more direct visualization of the product style, color, model.
3, the diversity of sensory experience
In the physical store, we sometimes encounter an embarrassment, that is, we see a style of the product, did not find the desired color, or that there is no warehouse. But this is often the lack of, breaking the possibility of the transaction is about to. In the digital Internet today, everything will become very simple, e sales customers to build the scene of products can be free to switch any style, color, not only so, businesses can set different decoration style scene so that consumers can according to personal preference free experience.
4, the value of marketing costs
In the marketing concept around the world today, believe that every business began to have brand awareness. If the use of a fresh and fun sales show sales promotion tools can make it easier for consumers to remember you, do you think this is a good idea? If the sales display tool can also help you get out of the fixed place of stores, easily in a variety of flow concentration points such as office buildings, shopping plaza, cultural square of your goods sales. Whether this is a triply good idea?
5, product development more flexible
If the consumer inventory is each brand the most headache problem, so we should think about how to solve the problem from the source of production. The E pin off can also give you a solution on this issue. Just imagine, in the early stages of development, forming the drawings or product effect, if we have the conditions on the sales channels to do pre-sale, according to the demand of production orders, such as whether to let inventory problem solved?
Sales management 6, effective and convenient
As a modern enterprise, we should not miss the natural and convenient management tools, whether people or orders. E sales off integration lies in it not only give the business enterprise product image more effective presentation, there is a more important is your orders directly in the virtual world complete. Consumer transactions directly to your ERP system.
Above is Xiaobian experience this after stroke era significance of new technology products get an intuitive feel, it seems to let the entity of the brand experience museum to get a reasonable adjustment of space at the same time, as the sales channels provides more powerful commercial experience, perhaps, it can be able to subvert our future procurement mode of large household goods? It's worth pursuing!!